Marketing Automation
Find the latest marketing automation news and product information in this topic section. Discover the definitions for marketing automation terms and find resources to help design a marketing metrics strategy. Learn about the top marketing automation technology vendors and their latest releases in marketing and technology news articles. Compare top marketing automation tools from vendors like SAP and Oracle and learn about the latest on-demand products. Discover how marketing automation tools can advance a marketing strategy, how to prioritize marketing efforts using technology and make the most of marketing investments.
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Gilbert and Sullivan present: The High-Tech Produc
I’ve always liked the Major General’s song from The Pirates of Penzance.
Here’s how Gilbert and Sullivan *may* have described high-tech Product Managers.
I am the very model of a high-tech product manager, I’ve information customer, partner and...
Read more about Gilbert and Sullivan present: The High-Tech Product Manager...
MX 2009 Speaker publishes Forrester’s 2008 Custome
Forrester has just released in 2008 Customer Experience Index. (Registration required to download). The Index was compiled by Bruce Temkin, who will keynote Day 1 of MX 2009. The results confirm what we all suspect — retailers and hotels rank the...
Read more about MX 2009 Speaker publishes Forrester’s 2008 Customer Experience Index...